Chief Creative Officer - “The Big Brander”
Alexander Aksenov a.k.a. Sasha – is a hands-on creative leader with over 15 years of proven expertise in developing and implementing integrated visual branding and communications strategies. A School of Visual Arts alumni and member of elite design organizations like the Art Director’s Club, Sasha is a classically trained, well-seasoned Creative Director with a 360 degree branding approach that breaks down campaigns on a “molecular” level across interactive, traditional, broadcast, online, mobile and social media touch points.
Throughout his career Sasha has led creative strategy for some of the world’s leading brands such as Sun Microsystems, Ford Motor Co., Lufthansa, Rainbow Media and Remi Martin. He’s a collaborative, insightful and inspiring creative leader, able to challenge, guide and motivate cross-functional and cross-cultural teams to perform above and beyond expectations. Sasha’s unique ability to deeply understand business objectives and challenges allows him to recommend specific creative solutions and translate business needs into creative direction for his team members.